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A fascinating look at the predictable patterns behind trends It is one of the most puzzling mysteries of modern culture: how do changes in style and taste come about? It's all part of the inner workings of trends. In Anatomy of a Trend, pioneering trend sociologist Henrik Vejlgaard reveals this startling truth: there are actually predictable patterns behind every trend. Vejlgaard builds a captivating body of evidence that proves anyone can recognize an emerging trend, evaluate it, and make predictions as it follows its course. Includes business cases and easy-to-follow trendspotting guidelines.

• Sales Rank: #767592 in Books
• Brand: Brand: Confetti Publishing Inc.
• Published on: 2012-10-02
• Released on: 2012-10-02
• Original language: English
• Number of items: 1
• Dimensions: 9.00" h x .69" w x 6.00" l, .90 pounds
• Binding: Paperback
• 276 pages

Features

• Used Book in Good Condition

From the Back Cover

A fascinating look at the predictable patterns behind trends

. .

It is one of the most puzzling mysteries of modern culture: how do changes in style and taste come about? It's all part of the inner workings of trends. In Anatomy of a Trend, pioneering trend sociologist Henrik Vejlgaard reveals this startling truth: there are actually predictable patterns behind every trend. Vejlgaard builds a captivating body of evidence that proves anyone can recognize an emerging trend, evaluate it, and make predictions as it follows its course.

.

About the Author

Henrik Vejlgaard, M.A.,M.Sc., is a pioneer in trend sociology, the study of the trend process. Combining a background of social science and communication, he consults with a wide cross section of companies and industries on the topics of innovation and product development. He has lectured on lifestyle and trend sociology at the University of Copenhagen and the University of Arhus School of Business, both in Denmark. He has written three books in Danish on consumer behavior, trends, and design strategies. Visit his Web site at www.henrikvejlgaard.com.

Most helpful customer reviews

21 of 22 people found the following review helpful.
Better than THE TIPPING POINT
By Dr. Stephen S. Bertman
This concise book is superior to Malcolm Gladwell's best-seller, The Tipping Point. Gladwell's popular book was based on an appealingly superficial premise: that a trend spreads like a disease, multiplying geometrically until it reaches a population "tipping point," whereafter it increases to epidemic proportions. While that handy metaphor describes how a trend spreads, it doesn't really explain why, nor does it explain why one phenomenon becomes an enduring trend while another becomes just a mere short-lived fad. Unlike Gladwell, who is a journalist, Vejlgaard is a trained social scientist. Like an epidemiologist, he examines modern trends under a microscope, discovering the source of their unique power. He detects, moreover, a traceable and predictable pattern that all true trends tend to follow. An especially valuable book for professionals in advertising, marketing, and product development, and for all the rest of us who want to better understand the material forces that shape our lives.
Stephen Bertman, author, Hyperculture: The Human Cost of Speed

6 of 7 people found the following review helpful.
Moderate; but by no means spectacular
By The Armchair Reviewer
Having read Gladwell's Tipping Point I turned to Anatomy of a Trend for a more academically rigourous approach to the study of trend diffusion. I'm sad to say that this book most certainly didn't meet expectations. Written in much the same pop-sociology/psychology tone as Gladwell, Vejlgaard supports his central argument with rudimentary psychology theories such as Maslow's Hierarchy of Needs and the Big 5 Personality Index. There is the occasional interesting idea but nothing the you can take away or apply in the real world. Most of the book is supported by lengthy examples which also happen to appear in The Tipping Point like the Hush Puppies or Harley Davidson. If you occasion upon this book in a library then you might get it out, but as for forking over money for it - think carefully and definitely don't but this book in a double deal with The Tipping Point. They are practically the same. Nevertheless, it's a fairly easy read if you have a spare couple of hours and are really interested in this stuff.

0 of 0 people found the following review helpful.
Had to read for a college class and I ended ...
By Amazon Customer
Had to read for a college class and I ended up really enjoying it and decided to keep even after the class.

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[Z947.Ebook] Download PDF Radiation Mechanics: Principles and Practice, by Esam M A Hussein

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Mechanics is the science of studying energy and forces, and their effects on matter. It involves mechanisms, kinematics, cross sections, and transport. Radiation mechanism describes how various types of radiation interact with different targets (atoms and nuclei). The book addresses the above four aspects of radiation mechanics integrating these aspects of radiation behavior in a single treatise under the framework of “radiation mechanics".

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• Sales Rank: #5406886 in Books
• Published on: 2007-12-05
• Original language: English
• Number of items: 1
• Dimensions: 9.21" h x .81" w x 6.14" l, 1.61 pounds
• Binding: Hardcover
• 344 pages

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In this study of birth control in the classical Islamic world, Basim Musallam demonstrates the wide range of evidence available to dispel many assumptions that are rampant in many people's beliefs. Medieval Arabic discussions of contraception and abortion in Islamic jurisprudence, medicine, materia medica, belles lettres, erotica and popular literature show that birth control was sanctioned by Islamic law and opinion. Contraceptive methods were available throughout pre-modern times and were used to meet social, economic, personal and medical needs. Sex and Society in Islam considers the impact of birth control as a factor in demographic change, and therefore in social history.

• Sales Rank: #2099601 in Books
• Published on: 1986-08-29
• Original language: English
• Number of items: 1
• Dimensions: 8.98" h x .47" w x 5.98" l,
• Binding: Paperback
• 186 pages

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[W153.Ebook] Ebook Download Logically Fallacious: The Ultimate Collection of Over 300 Logical Fallacies (Academic Edition), by Bo Bennett

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This book is a crash course in effective reasoning, meant to catapult you into a world where you start to see things how they really are, not how you think they are. The focus of this book is on logical fallacies, which loosely defined, are simply errors in reasoning. With the reading of each page, you can make significant improvements in the way you reason and make decisions. "Expose an irrational belief, keep a man rational for a day. Expose irrational thinking, and keep a man rational for a lifetime." - Bo Bennett

• Sales Rank: #72510 in Books
• Published on: 2012-02-22
• Original language: English
• Number of items: 1
• Dimensions: 9.02" h x .80" w x 5.98" l, .81 pounds
• Binding: Paperback
• 360 pages

Most helpful customer reviews

49 of 52 people found the following review helpful.
Remedy for the stupor of muddled thinking!
By Dave Diller
This book is a tremendously valuable self-improvement resource for clear thinking.

I have the Kindle and iTunes versions of this book. They both operate flawlessly. A helpful feature contained in these electronic versions is the addition of hyperlinks embedded within the text which allows the reader to move to other relevant areas of interest. ​

As a reader, I expect a book on logic to be organized "logically." This book passes with a five stars here. The free sample download includes the first 13 "alphabetized" fallacies which gives a good sense of the scope of the book. The author's format is: name each fallacy, describe it, represent its "logical form," give examples of the fallacy, and discuss exceptions to the rule, tips and variations. Downloading the sample will help you decide whether or not to ultimately purchase the book.

Many of the examples are hysterically funny. Warning to the reader: you need to be in fairly good health to read this book, as the humor is literally gut-busting and side-splitting. The humorous examples are in and of themselves worth purchase.

The often deceptive and manipulative arguments, reasoning and tactics of salesmen, talking head pundits, opinion writers and political and religious demagogues are readily seen for what they are after reading this book. Looking inwardly, I can better identify my own areas of fallacious thinking.

Some of the other Amazon reviews of this book surmise that "faith-based" people will find the religious examples offensive. Perhaps. I think we all have mental blind spots no matter what religious or irreligious beliefs we hold. The author uses many examples that include "common creationist arguments". He says "let me be clear, maybe the universe is just 6000 years old. For the purpose of the book, it doesn't matter. Fallacies are not necessarily about the truth of the argument; they are more about the form of the argument."

1 of 1 people found the following review helpful.
Good reference but with some weak points
By Sascha
The good first: it's definitely a great reference of different logical fallacies and I can warmly recommend it to anyone interested in logic and/or rhetoric who will surely get to use it regularly (and that alone makes it well worth the money).

There are some minor omissions and errors, but they shouldn't bother too much. The author's attempts in jokes are also a matter of taste (the book could do well without some of the toilet humour, but some of other jokes are quite funny really). What matters is the content, and this is definitely a great reference work.

The biggest problem I find is that there is no structure or even useful sorting order in the book. Clearly, some fallacies are related to others, or are even special cases or variations of others. Instead of grouping them together, the author chose to sort all of them *alphabetically* (if you know that many if not most of them start with "Argument to ..." you can guess how it looks like).

Moreover, there are also no cross-references that would link the fallacies together (just a "See also" section would already help a lot).

If anything, that at least makes a case for the Kindle edition. This book really gains from a good search function. It's also significantly cheaper...

1 of 1 people found the following review helpful.
Great book
By Dustin
Great book, fun to read. I like the definition/example style (it's more like a reference book than a straight read).

If you're interested in debate, and logical constructors in arguments this is a definite buy.

On a personal note, don't learn the fallacies by name and then point them out "that's a strawman argument!" "that's ad hominem!". Use the weakness in those types of arguments to defeat them with logic, not definition (which is a fallacy of it's own).

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This small book of 54 poems is divided into three sections in which we travel through darkness, come into the light, and look at love through the probing eyes of the poet's soul, to see what is in our own.

• Sales Rank: #6480863 in Books
• Published on: 2013-11-05
• Original language: English
• Dimensions: 8.50" h x .26" w x 5.50" l,
• Binding: Paperback
• 102 pages

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1 of 1 people found the following review helpful.
Review of Interiority
By Mr. Michael E. Sedgwick
I am not someone who normally gets very excited about a book of poetry, since so much written today needs a lot of translation or explanation for my understanding. It was a true delight, therefore, to stumble on Bonnie Wehle's book. Some of her earlier poems reveal a lot of emotion and generated a tear or two. These poems are the work of a very educated and talented mind and show the complexity of the human spirit in a brilliant style. I hope the poet will continue to write and publish more of her inspiring work. If you don't read this book, you will be missing some wonderful poetry and a very valuable book.
Mike Sedgwick

1 of 1 people found the following review helpful.
Poetry from the Heart
By Alexis
This wonderful book of poetry caused me to reflect on a variety of subjects. Bonnie Wehle has written poems not only from her heart but from an outstanding intellectual perspective. Some of the poems in this collection moved me to tears, while others made me laugh. I high recommend this lovely book of poetry.

1 of 1 people found the following review helpful.
A book that speaks to my soul
By Jill J.
The book takes me deep inside myself and causes me to reflect on my life. It's not about what the author meant with her words, it is about the words giving expression to feelings and scenes in my life. An amazing work!

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[Y337.Ebook] Ebook The Making of a Genius, by aaron stern

Ebook The Making of a Genius, by aaron stern

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The Making of a Genius, by aaron stern

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• Sales Rank: #1881123 in Books
• Published on: 1971
• Binding: Hardcover

Most helpful customer reviews

6 of 6 people found the following review helpful.
Raising kids
By T. Mackin
I read this book in 1976. I worked at B Dalton's headquarters in Bloomington and borrowed this book from the buyer's shelf at night when I worked third shift. It was so fascinating to me that my recollection is very vivid.

Aaron Stern is a Jewish survivor of WWII, although he suffered from lung and heart conditions from his time living in the forests. He was a professor of language (knew 7 languages) who taught children in displaced persons camps using travel posters - the only things available. In this book he writes of how he spent time with his young daughter in NYC, teaching her to read in grocery stores. They made museum trips on Sunday and talked about everything they saw from the time they left home until they returned. He emphasized how he always asked open-ended questions and asked his daughter to do research.

His daughter was admitted to the Univ of Michigan (as I recall) at age 16. It's a fascinating story about how to teach at every opportunity with very little.

I've been searching for this book, but I see only two copies on the internet. One at $145 (autographed) and the other at $939. Amazing!

1 of 1 people found the following review helpful.
Aaron Stern was a genius of a teacher. He ...
By Jessica Ramer
Aaron Stern was a genius of a teacher. He knew how to motivate children by the use of colorful posters, flash, cards, and an abacus--which made math concrete and easier to grasp. Every moment was a learning opportunity--even a walk to the grocery store. The effort paid off: Edith has an IQ of over 200. She earned a master's degree in math at the age of 15 and has over 100 patents to her name. She recently received a lifetime achievement award in engineering. Stern accomplished this feat while leaving on a meager income: his disability made him unable to find employment and his wife worked as a department store clerk.

The drawbacks: his total focus on his daughter apparently strained the relationship between Edith and her mother. A South Florida newspaper reported that he and his daughter were not speaking toward the end of his life. Parents beware: if you want to make your child a genius, the price may be too high.

1 of 1 people found the following review helpful.
I read this book when I was about 8 or ...
By Alissa Schwartz
I read this book when I was about 8 or 10 years old and it has haunted me ever since. I hope I can find another copy of it sometime (but not for an exhorbitant price!) so I can revisit it as an adult and see how my conceptualization of what he wrote about has changed. As a child, I felt alternating pangs of jealousy and vindication. I was jealous at how much his daughter learned and accomplished. I felt vindicated by the lack of ease with which she lived her life. Stern's approach to parenting is not unlike Skinner's raising his daughter in a box. Both raised their children (without their consent, of course) in extreme conditions that beg the question of abuse and neglect.

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[H941.Ebook] PDF Ebook The Voyage of the Space Beagle, by A. E. Van Vogt

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• Sales Rank: #4944557 in Books
• Published on: 1950-01-01
• Binding: Hardcover
• 221 pages

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0 of 0 people found the following review helpful.
Five Stars
By Dolphin Pacific
The classic epic that launched Space Opera television shows and movies.

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